Meet Zoe & Hugo · Conscious CareThe gentlest clean for your growing family
Premium concierge laundry pickup and delivery using only plant-derived, hypoallergenic detergents. Specifically formulated to be safe for newborn skin and sensitive paws.
Full-cycle care for your sanctuary
From everyday basics to cherished nursery linens, we treat every fiber with the respect it deserves.
Wash & Fold
Hand-inspected, sorted by fabric type, and folded to boutique standards.
The Nursery Edit
Specialized care for baby blankets, plush toys, and organic cotton onesies.
Pet Safe Clean
Deep sanitization of pet beds and towels using zero-fragrance mineral soaps.
A lighter routine in three steps
Schedule via SMS
Simply text our concierge to book your slot. We provide custom reusable bags for your first pickup.
Bespoke Cleaning
Our team treats every item according to its specific care label using plant-based, pH-balanced detergents.
Prompt Return
Clean, fresh laundry is delivered back to your doorstep within 24–48 hours, beautifully bundled and ready to wear.
Book your pickup & delivery
Tell us when and where. Our concierge will confirm your slot within the hour.
Fair, transparent plans
No hidden surcharges for eco-friendly soaps or delicate handling.
- Up to 12 lbs per bag
- Plus pickup & delivery fee
- Gentle unscented detergents
- No subscription required
- 2 pickups per month
- Up to 5 bags total
- Up to 12 lbs per bag
- Gentle unscented detergents
- Free pickup & delivery
- 2 bag pickups per week
- Hang-dry delicate service
- Complimentary stain treatment
- Free pickup & delivery